Runa Magnus (based in Iceland) is a Personal Branding & Transformational Expert, the CEO & founder of Connected-Women.com,  the co-founder of BRANDit the EU Awarded Personal Branding program, the creator of the Awarded Best Practice Leadership Program of the Year 2013 “Discover Your X-Factor” and the founding & Steering Committee member of ATL Europe, the Association of Transformational Leaders in Europe.

The questions that we posed to Runa during our time together:

1) Run, please introduce yourself to our audience. 

2) As a personal branding expert in Northern Europe and Continental Europe, when referring to personal branding, what is the important mind-set that you're embracing?

3) In Northern Europe and Continental Europe, when referring to personal branding, what tools do you recommend to your clients and why?

4) What social media would you recommend to your clients for their personal branding?

5) Are there any personal branding trends that you have noticed? 

Are we continue to crank up our Coach For Impact! Expert Coaches series, we've prepared a short written and audio guide to help ensure that each guest's appearance on our show is as smooth, relaxing and valuable as possible for the guest while also making sure that each guest's appearance is as entertaining and valuable as possible for our listeners.

We cover:

1. What to Expect
2. Pre-interview Scheduling & Arrangements
3. Interview Equipment & Procedures
4. Post-Editing Production And Release

We're always interested in interviewing expert coaches and related experts on a wide range of topics including skills acquisition, training methods, market trends, marketing, business development and related topics that will provide our readers and listeners unique insights or actionable advice in building or growing their coaching practices or coaching skill sets.

Our readers and listeners are primarily composed of six main segments:
1. Seasoned and successful coaches who want to stay out in front and on top of their game.
2. Seasoned coaches looking to step up and move their coaching skills & practices to the next level.
3. Part-time coaches looking to transition from part-time work to full-time coaching.
4. Newly minted coaches looking to establish or build out a practice.
5. Prospective coaches looking to gather information to see if coaching is right for them.
6. Corporate HR and Line Managers interested to discover the value that coaches can bring to
    their organization as well as interested to learn how to select a coach that best meets their
    or their organization's needs.
 
Our monthly unique visitors currently ranges between 3,000 to 4,000 uniques and in recent months, this has consistently been trending upwards and we expect it to continue to grow as we add deep and unique content.

We're happy to announce that the new High-Impact Coaching membership badges are now available for APCA members in good-standing. 

It's available as both a PNG file (which retains transparency and is used in almost all situations except when you have a white background) and a .JPG file which is used when you have a white background.

Note: If you have a white background you'll want to use the .JPG file rather than the .PNG

We are pleased to announce that Career OverDrive! is now a proud sponsor of the Asia-Pacific Coaching Alliance. Career OverDrive! specializes in career acceleration and expert advice.

We are pleased to announce that Roukan.com is now an official sponsor of the Asia-Pacific Coaching Alliance. Roukan.com specializes in Work Environment (WE) consulting and advisory services.

We're happy to announce that the new Coach For Impact! High-Impact Coaching certification badges are now available for High-Impact Certified Coaches. 

It's available as both a PNG file (which retains transparency and is used in almost all situations except when you have a white background) and a .JPG file which is used when you have a white background.

Note: If you have a white background you'll want to use the .JPG file rather than the .PNG

We also have our graphic artist hard at work created a revised badge for general membership of the Asia-Pacific Coaching Alliance, so please stay tuned!

We are pleased to announce that IPIB is now a sponsor of the Asia-Pacific Coaching Alliance. IPIB  specializes in resume preparation, personal branding and career coaching.

To add as much value for our members while contributing to the Coaching industry at large and the development of Coaching 2.0 methodologies and best practices, we've launched the Resources section on our website.

We hope you'll find these materials of use in your coaching practice.